• Fashion & Beauty

    The Mall at Short Hills Welcomes Wacoal

    • Mar 28, 2018

    • By:Nicole Fonzino


    Run, don’t walk to Wacoal — the Mall at Short Hills’ newest luxury lingerie storefront. While this is the brand’s first-ever flagship location, Wacoal is no stranger to women’s fashion. The lingerie brand has been one of the leading lines sold in department and specialty stores since its inception in 1985. Now, with its own 1,950-square-foot luxury boutique, Wacoal can continue to deliver its comfortable, high-quality intimates directly to clientele.
    Located on the second floor between Macys and Solstice, clients are met with Wacoal’s chic decor upon entering the storefront. The gray-colored walls are perfectly accented with white and black to give the flagship location a feminine and luxurious feel.
    The boutique’s walls are lined with the brand’s luxury lingerie, while mannequins sport the latest launches to show off the varying styles. As guests make their way through the store, they’ll be able to shop all undergarment accessories from Wacoal’s bras and underwear to garments from its affiliate brand b.tempt’d.

    “We want to give women the opportunity to experience Wacoal in a luxurious store environment, focused completely on their needs,” says Bob Vitale, CEO of Wacoal America in a press release. “Our fit consultants will deliver expert fit and wardrobe advice, and the flagship will offer a full assortment of our superior products to encourage them to become lifelong fans of our brand.”
    All women will be able to find lingerie that contours perfectly to their body shape. Wacoal is known not only for their comfortable materials, but for also carrying fashionable products in sizes A through I cup, so there is truly something for everyone.
    Not sure what size you should be sporting? No problem. The fitting rooms are where the magic happens. Customers can look to Wacoal’s expert consultants to receive a complimentary bra fitting. Consultants will measure you, determine your correct size as well as help find styles that work best for your everyday needs.

    Having the Wacoal consultants work with you to figure out which style and shapes work best for your body type is a tremendous service that adds convenience and ease to each experience. After viewing and trying on different styles, the only difficult task customers will endure is determining which items to purchase!
    In honor of its flagship location’s grand opening, Wacoal is offering one lucky guest the chance to win $200 towards a Wacoal wardrobe. To be entered into the contest, all you have to do is visit the Mall at Short Hills location and receive a complimentary bra fitting during opening week. The winner will be selected on April 3, 2018.
    Guests can visit Wacoal, Short Hills during its regular store hours: Monday-Friday, 10 AM – 9 PM; Saturday, 10 AM – 8 PM; and Sunday, 11 AM – 6 PM.
    For more information about Wacoal and its luxury lingerie line, visit www.wacoal-america.com.