Valitalia, a cooperative and e-commerce platform that offers luxury furnishings from Friuli, Italy, “the chair capital of the world,” has finally brought their high-end designs to New Jersey.
The premier furnishings company has chosen Paramus, located in affluent Bergen County, to open their doors for their northern location. The inception of this northern branch will be able to attract many customers especially the large Italian population across northern New Jersey and New York.
“Our business model allows us to be the exclusive distribution partner, giving us the opportunity to introduce the American market to their region and revitalize the local furniture industry,” says Colleen Beckett, one of three founders at Valitalia, in a press release.
Valitalia works with 35 of the best manufacturers in Friuli, which has been highly recognized throughout Europe for its premium décor for more than 140 years. The company imports directly to the United States and eliminates the middleman, which allows them to bring high-quality furnishings at affordable prices directly from Italy.
“By eliminating the middleman and importing directly to the United States, we can bring these timeless designs directly to U.S. consumers at affordable prices. As our tagline says, ‘We bring Italy home,’” continued Beckett.
Valitalia takes great pride in the moniker, ‘Made in Italy,’ because they believe in bringing simply the best craftsmanship to American homes for generations to come.
To learn more, please visit their website here or visit their location at 185 Route 17, Paramus, New Jersey 07652.
Images courtesy of valitalia.com.